New Sportive Club launch: Subscribe and save on your favourite cycling events & gear
Sportive.com is excited to announce the launch of Sportive Club!
Our new membership club is now open to all sportive fans and cyclists. The club has one mission: to give our members – you, the readers of Sportive.com – access to exclusive discounts and deals on the cycling events, trips, training and kit you love.
The idea is simple: club members can sign up and save money on entry to over 80 of the UK’s best road and gravel sportives. Our launch partners include UK Velo, Sportiva, Glorious Gravel, ITP Events, SportiveUK, Iconic Cycling Events, Etape Caledonia, European Cycle Events, Hidden Tracks Cycling and more, bringing you savings on great rides across the UK.
That’s not all: you’ll also find great discounts on kit, nutrition, insurance, cycling holidays, cycling retailers and training: everything you need to keep you and your bike in prime condition for the cycling season ahead.
It’s our way of rewarding our community of loyal readers, while generating revenue to help grow Sportive.com as a bigger and better resource for all cyclists.

The club is now up and running, the discount codes are live and ready to use, and membership is just a click away.
So, if you’re ready to save some money and help support us at the same time, why not join today. We look forward to welcoming you to the club!
What do I get as a member?
We’ve partnered with dozens of event organisers and cycling brands to offer you a smorgasbord of exclusive deals. From money off entry to over 80 of the best UK road and gravel sportives, to big savings on bikes, nutrition, European cycling trips, training, cycling kit and more.
Here’s a list of the member offers we have lined up for you so far:
Events
Etape Caledonia: 20% off
European Cycle Events: 20% off sportives
Glorious Gravel: 15% off more than 45 rides & races
Gravel Ride Series: 10% off Ireland’s new gravel events
Iconic Cycling Events: 10% off Bike Bath, Oxford & more
ITP Events: 10% off Lincoln GP Sportive & more
Let’s Go Velo: £5 off the brewery sportive series
Pedal to Paris: £50 off
Ride the Reservoir: 10% off
Selkirk Gravel Classic: 10% off
Simpson Sportive: 10% off
Sportiva Events: 10% off all sportives
SportiveUK: 10% off all sportives
UK Velo: 10% off all sportives
Training
Rowe & King: Free quarterly training webinars
Bikes & Gear
1816 Cycles: £200 off bikes
Balfe’s Bikes: up to 10% off
Elitewheels: 15% off Drive series carbon wheels
FTP Endurance Fuel: 15% off
Fustle Bikes: 10% off bikes
GRVL Apparel: 15% off
Howies: 20% off
Velo Clothing: 15% off
Veloforte: 25% off
Victory Chimp: 15% off
Cycling Trips & Insurance
European Cycle Events: 7.5% off trips
Pedal & Pause: 10% off Spanish cycling breaks
Velo Europe: 10% off
YellowJersey Insurance: 10% off
What does it cost?
Annual membership costs £25/year. That’s just £2.09 per month: less than the proverbial cup of coffee. With hundreds of pounds worth of discounts on offer, your membership could easily pay for itself many times over.
Membership runs for 12 months from the date you subscribe: so, by signing up today, you could save on entry to next year’s sportives as well.
Where does my money go?
Your membership fee goes directly to supporting the site. Sportive.com is run by a small team of passionate cyclists. Our events calendar and content is free: always has been, always will be. But we want to bring you more. By becoming a member, you’re supporting our work to improve the site and provide more and better info, reports and reviews from the cycling events world.
How do I join?
Delighted to have you on board! Simply click on the button below to sign up. Once your payment is confirmed, you’ll have access to our membership page, right here on the site, with all the discount codes and offers listed above.
Any T&Cs or small print?
You can read the Club terms and conditions here. All we ask is that you don’t share the discount codes. Our club offers are available thanks to the goodwill of our partners, many of whom are, like us, small independent companies. We’re not massive corporations with profits to match: cycling is first and foremost a passion, but also our livelihood. So enjoy the discounts, and please do tell your friends about the Club, but don’t share the codes around. Thanks for understanding, and ride safe!

