Science in Sport (SiS) say they will give away up to 300,000 free SiS GO Isotonic Energy Gels if Sir Bradley Wiggins breaks The Hour record this weekend.
Wiggins will take to the boards of London's Olympic Velodrome this Sunday 7 June. His goal: to set a distance that will put cycling's Hour Record out of reach for years, rather than months.
The current record stands at 52.937 km, set by Britain's Alex Dowsett on the Manchester track on 2 May 2015.
Up to 25,000 people can register on www.powerthehour.com and if the record is broken on Sunday, all entrants will receive a code that entitles them to 12x SiS GO Isotonic Energy Gels, worth £16.80, on their next order at scienceinsport.com.
SiS work with some of the best athletes and teams in the world and are official nutrition sponsor to Team WIGGINS. Marketing Director, Ashley Read, said: "The Hour is an important moment in cycling's history and we want all cycling fans to get behind Brad and support him on this monumental day. We'd like to say thanks for this support and offer free SiS gels to entrants, as used by Team WIGGINS."
To take part in the promotion simply follow these three steps:
1. Register on http://www.powerthehour.com - up to 25,000 entrants permitted, one per email address
2. If Sir Bradley Wiggins breaks The Hour record on Sunday 7 June 2015, registrants will receive a code which entitles them to 12x free SiS GO Isotonic Energy gels worth £16.80.
3. Entrants can use the code on any order of any value on www.scienceinsport.com by July 31 2015. Minimum order value for free delivery applies.
For more information and full terms and conditions visit www.powerthehour.com.
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